Front door of Berkeley Running Company in Madison, WI
Berkeley Running Company store interior (Madison, WI)
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Runners associated with Berkeley Running Company in Madison, WI
Join us for a group run!
Berkeley Running Company runner (Madison, WI)
Helping you achieve all your fitness goals.
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The Berkeley Running community spans the globe!
Berkeley Running Company storefront (Madison, WI)
Visit the Berkeley Running Company today!

The Berkeley Running Company is proud to be Wisconsin's premier running and walking specialty store!

Berkeley Running Company


Weekdays: 10 AM - 8 PM
Saturdays: 10 AM - 6 PM
Sundays: 10 AM - 5 PM

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The Berkeley Fit-Track

runner tying his shoe

Berkeley Group Runs!

Bascom Hilltoppers
Thursdays @ 6pm

The Berkeley Running Company is excited to welcome a BRAND NEW group run to our weekly lineup: the Bascom Hilltoppers. Join Mike from Berkeley as he leads the Bascom Hilltoppers on a 4-6 mile run at a 7-8 minute/mile pace, leaving from Berkeley on Thursdays at 6pm. Runners of all levels are welcome!

Shorewood Striders
Beginners' Group

Tuesdays @ 5:30pm

Our Shorewood Striders Beginners' Group head out every Tuesdayevening for a 2-3 mile walk/run through the beautiful lanes of Shorewood Hills behind the Berkeley store. The group is open to runners/walkers of all levels, and is a great option for beginners or those just getting back into a regular fitness routine.

Regent Street Rockets
Sundays ~7:00am

Join the Regent Street Rockets for an uptempo 11-mile run each Sunday morning, taking you on a fun-filled route throughout our beautiful city of Madison. The pace is around 6:30-7:00 per mile.


Berkeley Babes Running Group

Looking for an uptempo women's group run? Join the Berkeley Babes for weekly runs at a 8-8:15-mile pace. Our good friend Jenny Aune leads this women's group, which meets throughout the greater Madison area.

For more info, call the store or email

Pub Runs

Tuesdays @ 5:45 p.m.

local group of Berkeley runners

Our extremely popular Pub Runs head out every Tuesday for 3-6 miles of fun at your own pace, ending at a Great Dane Brewpub location. Email to get the full schedule.

Berkeley Red Socks
Early Morning Group Run
Tuesdays & Thursdays @ 5 a.m. (6 miles)
Saturdays @ 5 a.m. (10-20 miles)

The Berkeley Red Socks group leaves from the store at 5 a.m. sharp every Tuesday and Thursday for a six-mile run to the Capitol and back at a 7:30-7:45/mile pace. On Saturdays, the group goes long--anywhere from 10 to 20 miles.

See all Berkeley's Group Runs!

Saturday Marathon Training Group

runners at the Green Bay marathon

If a spring or summer marathon is on your calendar, make sure you check out Rick Smith's Saturday Marathon Training group for some good company and conversation, as well as group motivation for those long training runs. The group meets Saturday mornings and is led by Berkeley's good friend Rick Smith. The long runs are guided by the book, "Run Less, Run Faster," though varying pace groups are designed to accommodate a wide range of runners and their training plans. Rick publishes the routes on MapMyRun before each Saturday.

Besides marathoners, many others join the group on Saturdays for shorter distances -- and routes are designed to let you adjust as needed. Runs typically start and finish at a local Madison coffee shop like Starbucks, Panera, Victor Allen's or EVP for the convenience of before-run restrooms and after-run coffee, food and conversation.

Join the Facebook group for weekly run announcements!

Email Rick with questions.


Berkeley Buzz


Berkeley Nominated for

Best of Madison
Sports & Recreation Shop
Cast your vote through Oct. 31
With so many fantastic things to love about the Madison community, we are thrilled to be recognized -- and we owe it all to YOU, our wonderful customers and friends.

Visit the Best of Madison online ballot and cast your votes for all of your Madison favorites!

Spooktacular Clearance Sale!

The Berkeley Running Company's annual Spooktacular Clearance Sale continues this week!
  • 50% off summer clearance shoes
  • 30% off summer tank tops and shorts 
  • 30% off winter tights and pants
  • 30% off half-zip long-sleeved merino tops
  • 40% off many other fantastic appeal pieces on our clearance rack
Visit the Spooktacular Clearance Sale today!

Join Berkeley for Berbee!
2016 Berbee Derby
Thanksgiving Morning
Thursday, November 24
Fitchburg, WI

Thanksgiving may seem a long way off, but registration for the 2016 Berbee Derby is now open! This incredible Madison tradition is a fantastic and fun way to get a healthy kick-start for your Turkey Day. The 13th-annual Berbee Derby features a 10k run & 5k run/walk through the beautiful prairie of Fitchburg.

Join Team Berkeley!
Team Registration ends Oct. 26
As always, the Berkeley Running Company will be sponsoring a team for the Berbee Derby. To join Team Berkeley for Berbee, just follow these easy steps:


2) Follow the instructions to join the Berkeley Running Company team.


 Volunteer at the Berkeley Water Station!

Another great Berkeley tradition is our volunteer water station at the Berbee Derby. Whether you are cheering on friends & family or just enjoying the festive atmosphere, our volunteers always have a great time!

To volunteer with Berkeley, click here 
, follow the instructions and choose Berkeley's water station when prompted.

Berkeley is 
High School Central 

The 2016 High School Cross Country season is here! As always, the Berkeley Running Company is your High School Central. We are extraordinarily proud to be the recommended store for many area high school coaches, with everything you need for training and race day to help you make this season fun and successful.
  • Spikes from Saucony, Nike, Asics and New Balance
  • High-performance training apparel
  • Watches, sunglasses and other accessories
  • And more! 
Berkeley is proud to support our young men and women as they pursue their goals for this season, and begin their own lifelong love of running.

Clearance Shoes

For a limited time, Berkeley's clearance shoes are now 30% off!

** Cannot be combined with any other discounts, coupons or promotions. Available on in-store items only; no special orders. Other limitations may apply.

Berkeley Out & About

Thanks to everyone who joined us for our special Pub Run with our great friends from Run Janesville!

Our Berkeley Running community has had a very busy -- and very fun -- Summer 2016.



Upcoming Sponsored Events

McCarthy Park Trail Run
Sunday, October 30
Cottage Grove, WI

Come explore and enjoy one of Dane County's best kept secrets at the McCarthy Park Trail Run. The Berkeley Running Company is excited to sponsor the even, which includes a 9k and 18k trail run, as well as a free 1k kid's run. The trail runs both follow the same challenging, hilly route through prairie, woods and wetlands. All proceeds benefit the Friends of McCarthy Park and their winter efforts in the park.

Upcoming Seminar
Summer Recovery: Dialing in Nutrition and Hydration
Tuesday, November 1
7:00-7:45 pm @ Berkeley

The Berkeley Running Company is teaming up with the staff at Functional Integrated Training for a fall seminar series. The first session in the three-part series will use real-life stories of endurance athletes and science to demonstrate how nutrition and hydration are recovery tools. Coach Jared will explain how to make your food and drink work in your favor when training, recovering, and racing!

Please RSVP via email at
Stay tuned for more details on the other two sessions in this series:

Cold Weather Fitness: Tackling Training in Wisconsin Winters
Tuesday, November 22
7:00-7:45 pm @ Berkeley

Injury Prevention: 
Building Body Armor
Tuesday, December 13
7:00-7:45 pm @ Berkeley

Milwaukee Running Festival
Saturday & Sunday
November 5 & 6
Milwaukee, WI

The second-annual Milwaukee Running Festival is coming this fall! This unique, full weekend of events aims to provide runners of all ages and abilities with fun opportunities to get out and active in the beautiful fall colors of Milwaukee's lakefront. The festival includes the following events:

• Milwaukee Miler Races (Sat.)
• Health & Fitness Expo (Sat.)
• Marathon (Sun.)
• Half-Marathon (Sun.)
• 5k (Sun.)
• Finish Line Festival (All day Sun.)



Madison Turkey Trot
Thursday, November 24
Madison, WI

The Berkeley Running Company is excited to again be part of the newest Madison-area Thanksgiving Day running event! The Madison Turkey Trot5k will take runners on a beautiful tour of Madison's Vilas Park along the shores of Lake Wingra. The race has partnered with United Cerebal Palsy of Greater Dane County to help raise funds. All participants will be greeted with a fresh, warm cinnamon roll at the finish line -- and the first 1000 participants to register will get a free fleece hooded sweatshirt! Gather your friends and family and start a new Thanksgiving tradition!


Berkeley's Event Calendar

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Berkeley's Marathon Training Group

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Join Berkeley's Marathon Training Facebook Group!

Berkeley Discounts

dollar sign clipart

Check out the Berkeley Discounts page to see how you can save!

Berkeley Running Company
University Station
2852 University Avenue
Madison, WI 53705