Front door of Berkeley Running Company in Madison, WI
Berkeley Running Company store interior (Madison, WI)
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Runners associated with Berkeley Running Company in Madison, WI
Join us for a group run!
Berkeley Running Company runner (Madison, WI)
Helping you achieve all your fitness goals.
Berkeley Running Company runners from all over the globe
The Berkeley Running community spans the globe!
Berkeley Running Company storefront (Madison, WI)
Visit the Berkeley Running Company today!

The Berkeley Running Company is proud to be Wisconsin's premier running and walking specialty store!

Berkeley Running Company


Weekdays: 10 AM - 8 PM
Saturdays: 10 AM - 6 PM
Sundays: 10 AM - 5 PM

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The Berkeley Fit-Track

runner tying his shoe

Berkeley Group Runs!

Regent Street Rockets
Sundays ~7:00am

Join the Regent Street Rockets for an uptempo 11-mile run each Sunday morning, taking you on a fun-filled route throughout our beautiful city of Madison. The pace is around 6:30-7:00 per mile.


Berkeley Babes Running Group

Looking for an uptempo women's group run? Join the Berkeley Babes for weekly runs at a 8-8:15-mile pace. Our good friend Jenny Aune leads this women's group, which meets throughout the greater Madison area.

For more info, call the store or email

See all Berkeley's Group Runs!

Pub Runs

Tuesdays @ 5:45 p.m.

local group of Berkeley runners

Our extremely popular Pub Runs head out every Tuesday for 3-6 miles of fun at your own pace, ending at a Great Dane Brewpub location. Email to get the full schedule.

Berkeley Red Socks
Early Morning Group Run
Tuesdays & Thursdays @ 5 a.m. (6 miles)
Saturdays @ 5 a.m. (10-20 miles)

The Berkeley Red Socks group leaves from the store at 5 a.m. sharp every Tuesday and Thursday for a six-mile run to the Capitol and back at a 7:30-7:45/mile pace. On Saturdays, the group goes long--anywhere from 10 to 20 miles.

Saturday Marathon Training Group

runners at the Green Bay marathon

If a spring or summer marathon is on your calendar, make sure you check out Rick Smith's Saturday Marathon Training group for some good company and conversation, as well as group motivation for those long training runs. The group meets Saturday mornings and is led by Berkeley's good friend Rick Smith. The long runs are guided by the book, "Run Less, Run Faster," though varying pace groups are designed to accommodate a wide range of runners and their training plans. Rick publishes the routes on MapMyRun before each Saturday.

Besides marathoners, many others join the group on Saturdays for shorter distances -- and routes are designed to let you adjust as needed. Runs typically start and finish at a local Madison coffee shop like Starbucks, Panera, Victor Allen's or EVP for the convenience of before-run restrooms and after-run coffee, food and conversation.

Join the Facebook group for weekly run announcements!

Email Rick with questions.

Berkeley's 2016 Boston Marathon Round-Up

If you are planning to run the 2016 Boston Marathon, we would love to help make your Boston experience as enjoyable and successful as possible. Between Berkeley staff and customers, we have decades of hard-earned Boston Marathon experience to share. Each year, we put together an email network list of Berkeley friends that are running Boston. The Boston list will get updates on group runs, training programs and other fun events and resources.
To join Berkeley's Boston Marathon group list, contact


Berkeley Buzz

Crazylegs Cheering Section
Saturday, April 30
In front of Don the Car Care Man
Join Berkeley for a morning of fun, music and comaraderie as we cheer on participants in the 2016 Crazylegs Classic this Saturday. The Berkeley Cheering Section will be located in front of Don the Car Care Man on Old University Avenue.

Mother's Day Gift Ideas
Find the perfect gift for an active mom!

Asics Lite-Show Half-Zip

New Balance Windcheater Hybrid Jacket

Saucony Strider Tank

Brooks Steady Sleeveless Running Shirt

New Group Runs

Bascom Hilltoppers
Thursdays @ 6pm

The Berkeley Running Company is excited to welcome a BRAND NEW group run to our weekly lineup: the Bascom Hilltoppers. Join Mike from Berkeley as he leads the Bascom Hilltoppers on a 4-6 mile run, leaving from Berkeley on Thursdays at 6pm. Runners of all levels are welcome!

Shorewood Striders
Beginners' Group
Tuesdays @ 5:30pm

Our Shorewood Striders Beginners' Group head out every Tuesdayevening for a 2-3 mile walk/run through the beautiful lanes of Shorewood Hills behind the Berkeley store. The group is open to runners/walkers of all levels, and is a great option for beginners or those just getting back into a regular fitness routine. 

Berkeley is

The Berkeley Running Company is excited to again be your HIGH SCHOOL CENTRAL, with everything your young athletes need for a fun and successful season: 
  • New spikes from Saucony, Nike and New Balance!
  • High-performance tights, shorts, jackets and tops for training
  • Recovery gear -- from foam rollers to compression wear
The Berkeley Running Company is proud to support our high school athletic community!

New Spring Shoes
The Spring 2016 crop of new shoe models is starting to pop up here at the Berkeley Running Company!

Brooks Cascadia 11

New Balance 880v5

Nike Vomero 11

Adidas Ultra Boost

Berkeley Out & About

Rick Smith is ready to hit the rocky desert trails just outside of Las Vegas in his Berkeley performance tee.

Berkeley's good friend Jay Storey is enjoying the warm spring weather in Minneapolis with his 2-month-old daughter. He can't wait to take her out in the jogging stroller!


Upcoming Sponsored Events

Crazylegs 2016
Saturday, April 30
Madison, WI

The Crazylegs Classic is one of the greatest traditions in our active Madison community, bringing together thousands of runners, walkers and UW fans for a full morning of fun! The Berkeley Running Company is thrilled to be part of the 35th-annual Crazylegs Classic. Get ready for the Crazylegs starting line fun at the Capitol -- and cross the Crazylegs finish line on the field at Camp Randall with the UW marching band cheering you on, and a beer waiting with your name on it! We can't wait!

Mother's Day 5k
Sunday, May 8
Madison, WI

Looking for a fun Mother's Day activity for an active mom? The Berkeley Running Company is proud to be a part of the Mother's Day 5k Run/Walk. Here are just a few of the perks that make this event extra special:
  • A rose for every finisher
  • Cake pops at the finish line
  • Kids' Dash - 100m Fun Run for kids 8 & under
  • Benefits the Wisconsin Ovarian Cancer Alliance
  • 10% Discount: Use code 'BerkeleyRun' to save 10% on registration
Packet Pick-Up @ Berkeley
Saturday, May 7 | 11am - 4pm
Berkeley will host packet pick-up for the Mother's Day Run onSaturday, May 7. Stop by the store to grab your packet and pick up any last minute gear or nutrition with a 10% discount for all participants!

Core Running Seminar
Tuesday, May 24
6:00pm @ Berkeley

The Berkeley Running Company is excited to host a special running seminar that focuses on the role of a strong core in healthy, happy and successful running at any level! Come visit with Adam Lindsey DPT, FFMT, FAAOMPT for an instructional class on how to improve your running and walking. After the class there will be time for individual running or injury questions. Bring your running gear!
  • Scientific evidence related to core activation and why it is essential for efficient running
  • Exercise to activate the core and what to do if it doesn't work
  • Achieving your individual neutral spine posture with application to running form
  • Implications of midfoot/forefoot verse heel strike pattern of running
  • Individual running or injury questions 
Please RSVP by calling the store or emailing

Still Open Spots!
EVO Spring Half-Marathon Training Series
Wednesdays | 6-7pm @ Berkeley

The Berkeley Running Company is excited to again co-host a great half-marathon training series with our good friend CJ Lafond of EVO Endurance. The 12-week program will build up to a successful spring marathon, with coached sessions and training plans that are great for runners of ALL levels.

Berkeley's Event Calendar

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Berkeley's Marathon Training Group

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Join Berkeley's Marathon Training Facebook Group!

Berkeley Discounts

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Check out the Berkeley Discounts page to see how you can save!

Berkeley Running Company
University Station
2852 University Avenue
Madison, WI 53705